A new look for ICL
ICL, a leading provider of transportation and logistics solutions, commissioned us as a Drupal agency to design and develop the new international website for the companies Rubicon, RSVP and ICL. The aim was to create a multilingual website with a modern look and user-friendly navigation that presents the companies' benefits to customers in an easy-to-understand way.
We were responsible for requirements management, which involved gathering and analyzing the client's requirements. We were responsible for the design and creation of wireframes and prototypes to ensure the look and usability of the website. The development of the website was implemented using the CMS Drupal to ensure a fast loading time and good accessibility.
A particular highlight was the implementation of a reusable lead funnel as an additional feature. This made it possible to generate potential customers by allowing users to exchange their email addresses for high-quality, industry-relevant content in the form of e-books. This innovative feature strengthened the marketing strategy of Rubicon, RSVP and ICL and contributed to the successful presentation of the company's benefits on the new website.
